Explore, connect and engage with your customer. Maptech customers are serious, active boaters who enjoy traveling and spend generously on boating products and services. Reach out with Maptech’s advertising platforms to successfully target your boating audience.
Key Stats
88%
own at least one boat
620,000
unique web visitors per year
40%
spend 60 days or more cruising
Maptech® Media
Explore. Connect. Engage.
Learn more about the many opportunities to reach your target audience of active boaters.
Reach the Maptech audience in five ways
Maptech® ChartKit® Books
Unbeatable longevity for your advertising investment.
Be seen by thousands!
Must-have charts For every boater. CHARTKIT® books offer full-color reproductions of NOAA charts. Large 22” x 17” charts are spiralbound into easy-to-use regional collections. Our top-selling product is unbeatable in the paper chart market
Embassy Cruising Guide®
One ad gives you TWO YEARS of advertising in the most trusted cruising guide available.
- Embassy Cruising Guides are sold at national boating chains, local marine stores, online retailers, and boat shows.
- Our large distribution guarantees your ad is placed before an attentive, responsive audience of active boaters.
- Cruisers will see your ad in the Embassy Cruising Guides every time they plan a voyage.
- The guides include everything a boater needs to know— from where to dock, to where to dine, to where to shop. It’s a perfect showcase for any business.
Waterproof Chartbooks
- Full-color
- 12” x 17” charts
- Spiral binding
- GPS waypoints and pre-plotted courses
- Marina locators
- Restaurant, fuel and boat ramp locations
- Ideal for fishing boats, sailboats, trawlers and trailerable boats
- Waterproof, synthetic pages and binding
Richardsons’® Chartbook + Cruising Guides
Reaching Cruisers in the Great lakes! RICHARDSONS’® CHARTBOOK + CRUISING GUIDES are designed for vessels traveling the Great Lakes, the Hudson River and surrounding waterways. They provide a great opportunity for advertisers to target a message to this specific, inland audience. Spiral-bound and 12.25” x 18” in size, the Chartbook + Cruising Guides come complete with marine facilities, aerial photos and navigational reference data.
Maptech Digital Platforms
Maptech has been the trusted source for boaters for more than 50 years providing nautical charts, cruising guides, and the most comprehensive marine facilities information. We can get your company in front of these loyal customers through these targeted digital advertising packages.
- Site-wide Digital Advertising opportunities with Featured Aerial, Button Ads, and Billboard Ads
- Targeted Digital Advertising opportunities with Medium Rectangle destination page Ads
The Embassy Guides and ChartKits are essential planning tools to have aboard vessels. We love the opportunity to reach boaters using these resources by advertising with Maptech. From those on small recreational vessels to luxury mega-yachts, all boaters can benefit from Maptech and learn more about our destinations.
Macy Jones, Director of Marketing, Ocean Havens
Maptech Advertising
Dibbon Joy
Eric Ramotowski